"First they ignore you, then they laugh at you, then they fight you, then you win." -Mahatma Gandhi A couple weeks ago, VeriFone went after a much smaller competitor in a very public way. It
accused Square, Jack Dorsey's mobile payments startup, of a serious security hole which turned out to be not particularly serious at all. VeriFone was trying to spread
major FUD (Fear, Uncertainty, and Doubt) and use it to promote its own competing,
late-to-the-party PAYware Mobile product.
Dorsey responded and there was a huge backlash against VeriFone on Twitter, obviously, and elsewhere. Well, apparently the backlash wasn't so bad because VeriFone is still trying to market PAYware by bashing Square. An
ad on Facebook reads:

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