Olympics Live Extra and NBC Olympics are two new apps that will let you follow the 2012 Summer Olympics from London right on your iPhone, iPod touch, or iPad. You can stream Olympic coverage and access over 3,500 hours of content including access all 32 sporting events and over 300 medal events.
The two apps, created by Adobe, each aim to bring the most up to date and accurate information to users everywhere. NBC Olympics Live Extra offers live streaming coverage to cable and satellite subscribers with thousands of hours of coverage including access to both sporting and medal events. NBC Olympics gives users the most up to date statistics and results as they happen as well as show highlights from past events.
?NBC Olympics Live Extra puts the London Olympic Games into the hands of America?s tablet and smartphone user, enabling us to once again use advances in technology to provide the broadest possible access to the thousands of hours of Olympic competition,? said Gary Zenkel, President, NBC Olympics. ?The NBC Olympics app will be the definitive and most up to date source of information from the London Games, and the exclusive mobile source in the U.S. for London Olympic video highlights. It will also feature live results, dynamically served TV and online listings, and - during NBC primetime - a second screen for enhanced viewing and social interaction for when America again gathers each night for 17 nights to share in the incredible stories from London.?
If you're following the Olympic games this summer make sure you check out NBC's offerings and let us know what you think.
Full press release below.
NEW YORK ? July 12, 2012 ? NBC Olympics, a division of the NBC Sports Group, is launching two apps today, both built by and powered by Adobe (Nasdaq: ADBE), as part of its comprehensive coverage of the London 2012 Olympic Summer Games.
NBC Olympics Live Extra, will allow cable, satellite and telco customers to live stream more than 3,500 hours of content, including all 32 sports, every athletic competition and all 302 medal events. The second app, simply titled NBC Olympics, will provide short-form highlights, TV and online schedules, live results, columns and the new Primetime Companion feature -- the ultimate complementary, second-screen experience for NBC's nightly primetime Olympic broadcasts.
?NBC Olympics Live Extra puts the London Olympic Games into the hands of America?s tablet and smartphone user, enabling us to once again use advances in technology to provide the broadest possible access to the thousands of hours of Olympic competition,? said Gary Zenkel, President, NBC Olympics. ?The NBC Olympics app will be the definitive and most up to date source of information from the London Games, and the exclusive mobile source in the U.S. for London Olympic video highlights. It will also feature live results, dynamically served TV and online listings, and - during NBC primetime - a second screen for enhanced viewing and social interaction for when America again gathers each night for 17 nights to share in the incredible stories from London.?
NBC Olympics partnered with Adobe, which built both apps and is powering them through the conclusion of the Games. The NBC Olympics Live Extra and NBC Olympics apps are available on select Android handset and tablet devices within Google Play, and on the App Store for iPhone, iPad and iPod touch.
?It?s been great working with NBC Olympics to change the way live sporting events are experienced by consumers. NBC is now able to create, deliver, monetize and measure the Olympics across mobile devices ? using tools and technologies that make up Adobe?s video solutions.? said David Wadhwani, senior vice president, Digital Media Business at Adobe. ?We?re working closely with NBC Olympics and others to ensure viewers have a seamless viewing experience with two easy-to-navigate apps.?
Zenkel added, ?NBC Olympics is confident that Adobe, a proven technology leader and longtime partner, will deliver the best mobile event application experiences America has ever seen.?
The entire Olympics mobile and tablet experiences were built by and are powered by technologies that make up Adobe?s Project Primetime, enabling NBC Olympics to create, deliver, verify, monetize and measure the Games across mobile and tablet devices.
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